Sanitary Napkin Size Chart (240mm vs 280mm XL vs 320mm XXL): B2B Manufacturing & Absorbency Guide
Executive Summary / Quick Answer
In the Indian feminine hygiene market, sanitary napkins are categorized into three primary commercial lengths: 240mm (Regular) for light-to-moderate flow and institutional distribution; 280mm (XL) for standard all-day protection and high-volume retail sales; and 320mm (XXL) for heavy menstrual flow and overnight back coverage. Each size can be engineered with customized Super Absorbent Polymer (SAP) ratios.
Master Dimensional & Absorbency Matrix (Shubh Enterprises)
| Size Category | Length (mm) | Folding Options | Flow Capacity | Primary B2B Target Market |
|---|---|---|---|---|
| Regular Size | 240 mm | Straight Pack & Tri-Fold with Wings | Light to Moderate Day Flow | Rural retail, school CSR drives, institutional health kits |
| XL (Extra Large) | 280 mm | Tri-Fold Pencil Pack & Straight Pack | Medium to Heavy Day/Night Flow | Fastest-moving retail SKU across urban & semi-urban India |
| XXL (Overnight) | 320 mm | Tri-Fold Pencil Pack with Extended Wings | Heavy Flow & Overnight Protection | Premium retail jumbo packs, maternity & heavy-flow segments |
Frequently Asked Questions by B2B Buyers
What is the difference between a Straight Pack and a Tri-Fold Pencil Pack sanitary napkin?
A Straight Pack sanitary napkin is packed flat without folding, offering maximum manufacturing speed and the lowest per-pad cost for institutional and rural distribution. A Tri-Fold Pencil Pack is folded into three compact sections and individually sealed inside a hygienic release wrapper, making it discreet, portable, and preferred by retail consumers.
Which pad size has the highest wholesale demand in India?
The 280mm XL Tri-Fold sanitary napkin accounts for over 60% of retail and wholesale demand in India, closely followed by 320mm XXL packs for overnight use.
Can Shubh Enterprises customize the SAP content across 240mm, 280mm, and 320mm pads?
Yes. At our Indore manufacturing facility, we adjust the wood fluff pulp weight and Super Absorbent Polymer (SAP) gram-weight according to your target retail price point or tender absorbency requirement.
Need Bulk Samples, Custom OEM Packs, or Tender Pricing?
Speak directly with our B2B manufacturing desk for 240mm, 280mm XL, and 320mm XXL Straight and Tri-Fold sanitary napkins.